DAMPAK PERILAKU PHUBBING TERHADAP INTERAKSI SOSIAL ASOSIATIF MAHASISWA TADRIS IPS UIN MATARAM

Abstract

The title of this research is "The Impact of Phubbing Behavior on the Associative Social Interaction of Students in the Tadris Social Studies-Economics Department at UIN Mataram." The purpose of this study is to understand the impact of phubbing behavior on the associative social interactions of students in the Tadris Social Studies-Economics Department, as well as the reasons behind students engaging in phubbing. The research employs a qualitative method with a field research approach. The data collection methods used include observation, interviews, and documentation. The results of the field research reveal several factors contributing to students' phubbing behavior, namely: 1) social media use, 2) playing games, 3) situational factors, and 4) imitating the behavior of those around them. The characteristics of students who engage in phubbing include spending excessive time on smartphones, feeling anxious or restless when not using their phones, constantly checking their screens, and feeling more comfortable communicating via smartphones. Furthermore, the research identifies several impacts of phubbing on students' associative social interactions, including: 1) feeling unappreciated, 2) strained friendships, 3) a decline in communication quality, and 4) a decrease in collaboration.