Vol. 14 No. 1 (2021): February Edition

Articles

• INSTANT SHOPPING – MILLENNIAL USER IN BATAM CITY DURING COVID-19 PANDEMIC SERVICES

  Edy Yulianto Putra

  1-6

  • pdf

• PRICES AND TESTIMONIALS IN DECISIONS MAKING TO USE SERVICES

  Andri Tri Nugroho, Odang Kusmayadi

  7-13

  • pdf

• CUSTOMER RELATIONSHIP MANAGEMENT IN PROMOTING A ROOM AT SHEO RESORT HOTEL BANDUNG

  Nova Maulidian Hidayat

  14-23

  • pdf

• MARKETING SRATEGY AT MANGO DAY BY USING SWOT ANALYSIS METHOD

  Dila Sari Annisa, Irfan Ardiansah, Totok Pujianto

  24-30

  • pdf

• CUSTOMER SWITCHING BEHAVIOUR OF AIRY ROOMS USERS USING PUSH-PULL-MOORING APPROACH

  Ferania Ulva Amelia, Farah Oktafani

  31-37

  • pdf

• INTERNAL AND EXTERNAL FACTOR ON NON-PERFORMING LOANS AND ITS IMPLICATIONS TOWARDS PROFITABILITY

  Aditya Sovana, Tb. Hasanuddin, Ellen Rusliati

  38-45

  • pdf